Much can be discerned about a society and people by those it deems as their heros. Ours is a society in very serious decline - and that can be fairly easily discerned when one examines our heros. Those considered our heros today are people in the entertainment industry and sports stars. Singers and actors are paraded before us day after day even though they offer little of nothing to us outside of entertainment. Their broken lives are the source of the headlines of our tabliods. Each a little more lurid than the last one - we are watch them self-destruct with baited breath. When the next star arises (especially a child star) we can predict the sad trail that will be followed. We will find that if they are rich intially, their riches will vanish - or be consumed by the wreckage of failed marriages, arrests, and stints in drug rehabilitation facilities. The plot of such lives is as predictable as the plot of a soap opera - and usually as ungodly as well.
Take for example Mike Tyson, of boxing fame. Tyson squandered a $350 million to $400 million dollar fortune. What did he do to lose all this money? He dropped half a million dollars on a 420-horsepower Bentley Continental SC with lamb’s wool rugs, a phone and a removable glass roof. He definitely loved expensive cars because he spent over $4.5 million dollars on cars alone. Throw in a $2 million dollar bathtub and $140,000 for two Bengal tigers and you can see why Tyson’s fortune went down the drain and he filed for bankruptcy in 2003.
We are warned that the ones who love pleasure will become poor. Often for these people hard work, frugality, and restraint are not in their vocabulary. They are far more interested in parties, pleasure, and indugence of their lusts. They are living for the so-called "good time" that they can have here and now - with little or no thought of what lies beyond the end of the week. Their lives are spent on pleasure, the pursuit of things, and often on sexual immorality.
Wine and oil are mentioned in this warning. Those who love these two things, it warns, will not become rich. Wine and oil were the usual things to be had at expensive banquets. This was not ordinary wine, but expensive wine. When I go to higher class restaurants that serve wine, I am shocked that some wines cost over 200 to 300 dollars per bottle. There are wines out there priced at over $1000 to $5000 each bottle. Someone wanting to impress their friends with an expensive banquet would purchase the very best wines to be served there. The oils could also be very extravagant in their price range. Mary was criticized for using an ointment to annoint Jesus that cost almost an entire year's worth of wages. For the rich, such ointments were given to their guests as a sign of their wealth. Their parties and banquets would be filled with the expensive smell of high priced oils. Doing this would cost a fortune - and would assure that the one doing it would not be wealthy for long.
The prodigal son had great wealth when he left his father's house. But he soon squandered it with rich, loose living. His parties were probably the stuff of legend to those who attended. The only problem was that when the money ran out - and the parties became austere in their appearance - all his so-called friends left. The one who loves the pleasures of his flesh will not become rich. His riches and wealth will be swallowed whole by his wicked appetite. This is why we are counselled not to love such things. We are instead told that the wise man is the one who leaves an inheritance to his grandchildren. He is the one who invests so as to reap long-term benefits and rewards. Ultimately he knows that he will take nothing with him when he dies. Thus the wisest man invests in the kingdom of God and the advance of the gospel - sending true riches ahead of him to the one place where moth and rust do not destroy and where no thief can break in or steal. The wise man knows to invest in heavenly things that glorify God is the safest investment of all. Therefore he lives with God's glory as his goal in all things - financial, physical, and spiritual. This will be a rich man, now, as well as for all eternity.